Wednesday, August 26, 2020

Conditioning Performance Analysis and Development of the Golf Swing The WritePass Journal

Molding Performance Analysis and Development of the Golf Swing Molding Performance Analysis and Development of the Golf Swing IntroductionNeeds analysisMuscle groupsMethodsResultsDiscussionStrengthPower Center stabilityExercise prescriptionConclusionRelated Presentation Golf is one of the most famous games played all through the world and is played at all levels, structure novice to cutting edge master levels. An incredible aspect concerning golf is that you can contend with anyone of any levels as long as you have an impediment. Over late years, since Tiger Woods made advances on the scene, golf has seen to a greater extent a logical methodology with most geniuses and even tip top beginners executing work out regimes into their day by day schedule so as to improve their presentation on the course. Weight et al. (1998) states that so as to enhance ground-breaking rotational power that converts into the rear of the ball by means of the club head, the competitor requires to create a progression of strong compressions and joint developments that must be exact so as to build up an effective swing. The benefits of having an effective and amazing golf swing will bring about high ball speed, which thus will positively affect execution. Also, a productive golf swing will require less exertion to hit the ball a similar separation when contrasted and somebody that has less proficiency (Burden et al, 1998). It is apparent from biomechanical writing that utilizing the longest switch accessible will bring about the best power being delivered (Cooper et al, 1974). This can be featured in the sport of golf, where an individual looks to hit their longest club taken care of when they need to accomplish ideal separation. At the world class level in golf, the distinction between hitting the ball that additional 5 or 10 yards noticeable all around can be tremendous. This could be the distinction between stealing shelters away the tee, to going for the green in 2 at a standard 5. These limited contrasts can isolate a golf player from his rivals and can be the distinction among progress and disappointment. As recently referenced, golf players utilize the driver off the tee when they need to amplify separation. As opposed to this, Iron shots, chipping and putting are progressively about the vibe that the golf player has, as the objective is to send the ball to a specific area with a necessary separation. So as to look for flawlessness in these classes, hand eye co-appointment is the expertise required rather than quality and force. The reason for this examination was to distinguish the parts of wellness that a world class beginner golf player has, which would give the basics to a proficient swing.â A battery of tests was developed that imitated developments in the golf drive. These tests were performed by a first class beginner and recreational club golf player, which would feature contrasts between results. A preparation program was then developed for the recreational subject, which would concentrate on the shortcomings and attempt to overcome any issues between the amateur and world class competitor. Competitor Name: Keith Young Sexual orientation: Male Age: 36 Tallness: 5’10 Weight: 85kg Debilitation: +2 Club: Gullane Keith Young is viewed as perhaps the best novice in Scotland and has been for a long time. Keith has played at all degrees of the game, speaking to his district and nation en route, along with turning star for a spell prior in his vocation. Keith was picked for this task because of his past experience of contending at the top level, which will empower a genuine correlation with be drawn between a first class and amateur golf player. Amateur/Control Name: Stuart Brown Sex: Male Age: 39 Tallness: 5’9 Weight: 80kg Impairment: 15 Club: Glencorse Stuart has been playing golf for not exactly a year and in contrast with Keith he has a high impairment, which will empower the distinctions in physiological parts of wellness to be featured in the golf swing. Needs investigation Barrentine et al. (2004) states that a productive golf swing is an aftereffect of a grouping of strong constrictions that empowers ground-breaking turn. Cultivator and Smith (2003) characterize power as work separated by time. The force made in the golf swing is to a great extent down to the quality of the muscles in question and the speed at which they contract. A lot of solidarity along with quick strong compressions bring about pinnacle power output(McArdle et al, 2001), which basically brings about high ball speeds. Notwithstanding the golf player requiring to deliver a lot of power into the rear of the ball, it is fundamental that they keep up center security all through the swing so as to keep up productivity and diminish the measure of vitality being squandered (Hosea et al, 1990). Gatt, (1996) and Lehman, (2006) likewise suggest that adequate center solidness will lessen the probability of injury and will boost the all out vitality that is transmittedthrough the ball. An examination by Baechle and Earle (2008) passed on that center soundness was the capacity of the focal muscles to control the development of the body in the front and back ways. As indicated by Hosea and Gatt, (1996), enormous degrees of center solidness around the stomach and angled territory take into account an effective exchange of intensity between the lower body and chest area. Conversely, low degrees of center security would bring about the more fragile muscle separating during the swing, which would result is the loss of vitality and low force yield. Because of the a lot of power and torques being made during the golf swing, injury to the spine is likely if the competitor isn't in the correct condition. This is featured by Lehman, (2006) who noticed that feeble center strength will bring about the golf player not having the option to oppose the enormous torques created and may incline the golf player to bring down back torment. The golf swing is a mind boggling development and includes a succession of winding of the legs, hips, back, arms and the club. The force yield of the golf swing is a side-effect of the force created by the agonist and enemy constrictions, which is known as the pre stretch guideline (Baechle and Earle, 2008). The pre stretch guideline generally includes a quick change from deceleration to increasing speed the positive way and can be best imitated by utilizing polymeric activities (Chu, 1998). The driving separation of a golf player is all around recorded in concentrates by Doan et al, (2006) and Fletcher and Hartwell, (2004) who passed on that you can essentially expand your driving separation, with the execution of polymeric preparing. Muscle gatherings In the golf swing it is basic that the golf player has a strong base, as this will give equalization to the pivot of the chest area, which will bring about a lot of torque being produced. Barrentine et al, (1994) recommends that the hamstrings, quadriceps and excesses give the base and thusly have an enormous task to carry out in the golf swing. A strong base in the golf swing will include a position of shoulder width separated and a flexion at the knee of 40 degrees. To empower this knee flexion and a strong base, there will be an unusual constriction around the quadriceps with a contradicting concentric withdrawal in the hamstrings. Besides the hip revolution that goes towards the objective is constrained by the quadriceps adductors and abductors. Barrentine et al. (1994), additionally express that it is basic to get the hip flexors, rotators and extensors in the event that you need to accomplish maximal club head speed, as so as to make this incredible progress between the lower and upper body,â hip revolution is the essential fixing to the centers quick uncoiling. In a similar report by Barrentine et al. (1994) they likewise pass on that a golf player must have solid lower arms on the off chance that they need to accomplish ideal separation off the tee. This is generally because of solid lower arms having the option to oppose the power of the club in transit down, taking into consideration a postponement in the pivot of the lower arms, which thus increment the torque produced and basically brings about more prominent execution. Techniques A battery of tests was developed for both the competitor and the fledgling that would reproduce the developments of the muscles in the golf drive. The tests were built in orderto spread all segments of wellness that are crucial in the golf swing and can be distinguished as; balance, force, quality and center security. These tests were picked as the golf swing is an entire body development that includes open motor chain developments along with constrictions of the muscles (Bruder et al, 1998). The accompanying tests were completed at Craiglockhart Sports Center, Edinburgh, UK. So as to guarantee that there were no outer variables present that could influence the legitimacy of the outcomes, all tests were done in the wellness suite and sports lobby. So as to limit the danger of injury, preceding testing, the two subjects played out a 10 moment get ready to guarantee pulse was raised and the muscles were warm (Olsen et al, 2004). Moreover, they additionally imitated their own warm up that they would experience preceding playing golf. An overhead medication ball toss (2kg; NIKE SPARQ) was recommended to give replication of the hip flexors on the back swing and downswing, as this guarantees the center and middle curl before quickly uncoiling towards the objective. This plyometric practice was picked to guarantee that a pre stretch happened around the hip joint. Fletcher and Hartwell. (2004) inferred that all together for the projection of the ball to be fruitful, the subject would need to begin the development structure the legs and in grouping move this vitality through the hips and arms, which would eventually prompt the projection of the ball. Poor co-appointment and a failure to connect these consecutive moves effectively would bring about loss of vitality, which would introduce a poor toss. The subject required to remain in an upstanding position while holding the ball foremost to the hip flexors. The subjects at that point required to keep their arms broadened, while flexing their knees, and th

Saturday, August 22, 2020

Recent Trends in Marketing Management

Ongoing Trends in Marketing Management The current period is the time of promoting. Promoting Management has assumed control over the various elements of business the executives. The item structure which was before a restrictive creation work is presently the essential capacity of promoting the board. Human Resource Management is additionally been choked by Internal showcasing. Indeed, even Strategic Management presently infers advertising the board. Promoting now has taken the drivers seat in business and the very word showcasing now characterizes the manner in which we live. So showcasing is not any more an advertisers area yet a co-adventure of advertisers just as client. Advertising in the 21st century has encountered a change in perspective. The new thousand years gave another measurement to showcasing by changing over the client arranged promoting approach of 1990s to client driven advertising. Contribution of clients in item plan and improvement, marking bundling and publicizing choices is currently what is being rehearsed. To identify with this thought, we can think back to the Frito lays promotion battle where they welcomed choices from clients for propelling new flavors and afterward again open deciding in favor of the last flavor. Another model can be open democratic being completed for the determination of an entertainer for assuming the job of adult Aanandi in the popular Ballika Vadhuà ¢Ã¢â€š ¬Ã‚ ¦.The managing reasoning of advertising today isn't items for the individuals however the item by the individuals too. The approach of administration economy has made clients the co-makers of items, so increasingly more contribution of clients is being looked for. Clients are being included at each phase of item advancement trying to produce dependability from assortment ruined clients. Another pattern that has up flooded as of late is Product positions We are currently very used to watching notices during film interims and in the middle of our preferred shows on the TV. A promotion presentation during interim may not discover adequate watchers and remote of a TV set gives the watcher full freedom to switch-over the channel㠢â‚ ¬Ã¢ ¦..so the new thing that is being tried for viability is the item arrangement in films or in well known TV appears. Presently we frequently observe our preferred entertainers and on-screen characters utilizing a few brands as a piece of their regular way of life or hoardings or showrooms of certain brands as a setting of some significant scene. Such item positions are in effect so normally installed in the settings that the watchers sub-cognizant registers them emphatically in their brain. An exceptionally covert pattern is neuro-promoting - advertising to mind. Understanding the perplexing elements of buyer mind is a genuine test of the cutting edge times. The endeavors of advertisers to recognize what a purchaser needs through changed research strategies are currently not creating powerful bits of knowledge into shopper minds in light of the fact that the customer today is keen, smart and complex enough not to let anybody remove the unjustifiable data and additionally the elements of human conduct are unpredictable to the point that by and large we as buyers dont even know properly why we purchase something. So what the advertisers are currently doing to get further into the customer mind is something which is as yet being bantered for its moral concerns. Different mental methods are being utilized to investigate the purchaser mind or more that FMRI outputs of shoppers are likewise being taken to comprehend what occurs in the buyer mind while encountering a specific assistance or what claims to the customer mind more while viewing a commer cial. Numerous such patterns have been making up for lost time as of late yet the eventual fate of advertising lies in innovation with which buyers currently burn through a large portion of their time㠢â‚ ¬Ã¢ ¦the cell phones and the web. Times are quick changing from checking the client footfalls to the tallying of eyeballs. That implies what number of clients will really purchase the item presently relies upon what number of clients see the items and the promotions on their cell phones or through web. Remote innovation empowered media characterizes the new time of showcasing. All the most recent investigations of advertisers are situated towards this generally new media. Web is another route for individuals to interface, assemble data, share, work together and construct their business or purchase their items. Guaranteeing web-nearness has become a pre-essential for each business be it little or huge. New ages having a place with any layers of society currently broadly use web and po rtable innovation. Furthermore, the proficient areas of senior ages are additionally making up for lost time quick with it. Searching for a cell phone, booking of movement bundle, sending roses and welcome on unique events, tuning in and downloading tunes, visiting with a removed companion and relative㠢â‚ ¬Ã¢ ¦..whatever we need to do and know à ¢Ã¢â€š ¬Ã¢ ¦the web is prepared with ità ¢Ã¢â€š ¬Ã‚ ¦..So clearly it has become the key driver for promoting frameworks. The patterns that have risen as a result of this enormous change are basically fuelled by a trendy expression known as Viral Marketing. It alludes to showcasing procedures that utilization prior informal communities to deliver increment in brand mindfulness or to accomplish other promoting goals through self-imitating viral procedures like the spread of infection. It tends to be informal exchange conveyed or improved by the system impacts of the Internet. Viral advertising appears as Mobile showcasing, email-promoting, blogging, Gaming, video advertising or more all online life advertising. Versatile showcasing is tied in with promoting to individuals through their cell phones and advanced mobile phone gadgets. Request is expanding significantly for portable applications and versatile web-perusing because of more extensive appropriation of gadgets like the iPhone. Video advertising is a viable instrument of web promoting where in Countless purchasing feelings and paramount brand minutes are conceivable to be introduced through melodic, bold, inspirational or entertaining video messages. These recordings are seen, enjoyed and sent by the watchers henceforth spreading the message like a viral system. Person to person communication destinations are drawing in a huge number of individuals of all age gatherings. Remaining associated through Facebook, Twitter, Youtube and so forth is a piece of ones day by day routine. No big surprise Socia l Media is the most grounded promoting pattern which isn't only a prevailing fashion yet a pattern to stay㠢â‚ ¬Ã¢ ¦ an ever increasing number of organizations have been posting on different web journals, making profile on Facebook, tweeting on Twitter, or posting news on Digg.com ,and so forth and by just clicking like on such pages we are turning out to be a piece of the advertising system . Another related pattern is making the web advertising one stride further: it is called Social Appvertising! The main brands are currently beginning to make unique intuitive Facebook applications to amplify purchaser contribution. A soda pops Facial Profiler application finding your twin on Facebook㠢â‚ ¬Ã¢ ¦ Or American Express challenge for making your own advertisement through a Facebook application. So a great deal is to be investigated about these patterns. With the elements of consistently changing buyer conduct, elements of showcasing will keep on changing㠢â‚ ¬Ã¢ ¦.the changes that are significant, unavoidable and substance of life..!!!!!!! RAMNEEK KAUR MBA, M.COM, M.PHIL ASSTT. Teacher Master NANAK INSTITUTE OF MANAGEMENT TECHNOLOGY, MODEL TOWN, LUDHIANA.

Thursday, August 13, 2020

Borderline Personality Disorder Criteria for Diagnosis

Borderline Personality Disorder Criteria for Diagnosis BPD Diagnosis Print Borderline Personality Disorder (BPD) Criteria for Diagnosis By Kristalyn Salters-Pedneault, PhD Kristalyn Salters-Pedneault, PhD, is a clinical psychologist and associate professor of psychology at Eastern Connecticut State University. Learn about our editorial policy Kristalyn Salters-Pedneault, PhD Reviewed by Reviewed by Amy Morin, LCSW on July 01, 2019 facebook twitter instagram Amy Morin, LCSW, is a psychotherapist, author of the bestselling book 13 Things Mentally Strong People Dont Do, and a highly sought-after speaker. Learn about our Wellness Board Amy Morin, LCSW Updated on July 17, 2019 BSIP / Getty Images More in BPD Diagnosis Treatment Living With BPD Related Conditions In This Article Table of Contents Expand Overview Diagnostic Criteria Research Assessment Getting a Diagnosis View All Back To Top If you think you or a loved one may have borderline personality disorder (BPD), it can be very helpful to educate yourself about borderline personality disorder diagnosis. Being armed with some information can help you to take the next important step: making an appointment for an assessment with a mental health professional. The Diagnostic and Statistical Manual of Mental Disorders (DSM) The DSM, which is published by the American Psychiatric Association, is the official source of diagnostic information for psychiatric disorders, including BPD and related conditions. For each disorder, the DSM provides a list of symptoms and specifies how many symptoms are needed (and how severe the symptoms must be) to warrant a particular diagnosis. The current DSM criteria for a BPD diagnosis are summarized below. The Criteria for a Diagnosis BPD is a pervasive pattern of instability in interpersonal relationships, self-image, and emotion, as well as marked impulsivity beginning by early adulthood and present in a variety of contexts, as indicated by five (or more) of the following: Frantic efforts to avoid real or imagined abandonmentA pattern of unstable and intense interpersonal relationships characterized by extremes between idealization and devaluation (also known as splitting)Identity disturbance: Markedly or persistently unstable self-image or sense of selfImpulsive behavior in at least two areas that are potentially self-damaging (e.g., spending, sex, substance abuse, reckless driving, binge eating)Recurrent suicidal behavior, gestures, or threats, or self-harming behaviorEmotional instability in reaction to day-to-day events (e.g., intense episodic sadness, irritability, or anxiety usually lasting a few hours and only rarely more than a few days)Chronic feelings of emptinessInappropriate, intense anger or difficulty controlling anger (e.g., frequent displays of temper, constant anger, recurrent physical fights)Transient, stress-related paranoid ideation or severe dissociative symptoms?? How Were the Criteria for BPD Established? A team of psychologists and psychiatrists, who are considered experts in BPD, developed the DSM symptom criteria. Many of the workgroup members are considered preeminent BPD researchers and work directly with BPD patients. The symptom criteria were established based on the best research available. However, it is important to keep in mind that the symptom criteria may be refined as new research comes out. The fifth edition of the DSM, DSM-V, was released in 2013 after many years of research and deliberation by experts. The symptom criteria for BPD in the new version remained the same as the previous version, DSM-IV.?? The Assessment Process There are a number of psychological disorders and medical problems that can cause symptoms very similar to those associated with BPD.?? For this reason, it is important to see a licensed clinician (for example, a therapist or doctor) who can listen to your concerns, conduct a thorough assessment, and make an accurate diagnosis. A complete assessment for BPD may include several components. Your therapist or doctor may ask you to participate in an interview, during which they will ask you questions about your symptoms, physical health, and past and present life situation. He or she may also ask you to fill out a written questionnaire about BPD symptoms. Finally, if you are willing, your clinician may ask to talk to family or loved ones to get complete information on the ways that your symptoms are affecting you. At the end of the assessment process, your clinician will compile all of the information and make a diagnosis. Then, they will speak with you at length about the diagnosis and treatment options. What Should I Do If I Think I Have BPD? If you think you may have BPD, the first step is to find a mental health professional. While they can be hard to find, there are clinicians who are specially trained to treat BPD and answer your questions. Borderline Personality Disorder Discussion Guide Get our printable guide to help you ask the right questions at your next doctors appointment. Download PDF If you have health insurance, you may want to talk to the insurance company about clinicians who take your insurance and who have expertise in BPD (you should also ask how many sessions would be covered and how much the co-pay would be). If you do not have insurance, you may qualify for public assistance programs or services through your state or regions department of mental health or social services. You can also ask your primary care physician for a referral, or look into whether medical centers or universities in your area offer psychiatric or psychological services. In addition to working with a clinician, it may help to educate yourself about the variety of effective treatments available, including medication, psychotherapy, and self-help treatments. Finally, it is important to know that you are not alone  and that with help, people with BPD lead normal and fulfilling lives.

Saturday, May 23, 2020

A Woman s Status During The Roman World - 1448 Words

A woman’s status in the Roman world was entwined with her chastity. The Roman patriarchs saw female sexuality as a threat to the established authority . Female prostitutes presented a particular problem to the Roman belief that the security and prosperity of the state was dependent on both the sexual fidelity and fertility of women. The rightful duty of a respectable woman was to contribute the state by fulfilling her role as faithful wife and fruitful mother. While prostitutes were regarded, both legally and socially, as irrevocably inferior to the rest of the Roman populace, sex work itself was not outlawed. The popularity of brothels juxtaposed with the degradation of the women working in the brothels reflects the ambivalent†¦show more content†¦While Augustus’ intention was to promote fidelity and fertility among the proper matronae, this law further divided the respectable citizens from those involved in the sex trade: anyone who had been involved in the sex trade as either a pimp, procuress, or prostitute was forbidden from marriage with a freeborn citizen. This law effectively prevented prostitutes from any meaningful social mobility. Once freed, a woman who had been prostituted was left with little opportunity to advance beyond the infamy and exploitation of prostitution. That these legal sanctions on marriage were effective at keeping prostitutes in their place is reflected in the archaeological evidence found at Pompeii. Analysis of the names of prostitutes and their owners that survive at this site indicate that all of the prostitutes were slaves, while the majority of their owners were former slaves. One can assume that many of these freed slaves who owned the sex slaves working at the brothel in Pompeii had themselves been prostituted while enslaved. This cycle of sex slave to sex slave owner was shaped by the lex Julia et Papia. By confining former prostitutes to theShow MoreRelatedThe Evolution of Gender Roles and its Role in Society1505 Words   |  7 Pagesthe 20th century and that trend will only continue on into the rest of the 21st century. First, it is important to understand how gender roles first differentiated amongst males and females in prehistoric cultures and the civilizations thereafter. During the Paleolithic period (ca. 6 million to 10,000 B.C.E) the earliest of humankind lived a nomadic way of life (Fiero). Men were hunters. 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Religion between these two societies have had their differences, but for the most part they have kept the sameRead MoreDepiction of Etruscan and Roman Women in History1563 Words   |  7 Pagessociety enjoyed a liberal lifestyle in contrast to Greek and Roman counterparts. Etruscan women were adorned with lavish jewels, had a public life and accompanied their husbands at banquets. Etruscan women were affectionate mothers, and passionate lovers. This emphasis is notably unique from the portrayal of couples among contemporary societies such as the Greeks and Romans. This depiction of couples reflects the essential role woman clearly held in Etruscan society. â€Å"Women in Etruria participatedRead MoreBrazil s Cost Of Doing Business995 Words   |  4 PagesBrazil To determine the cost of doing business in Brazil, its future economic status, and business practices, first we must briefly examine its geographical area, culture, and government. 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Tuesday, May 12, 2020

Symbol for Advertising - 1383 Words

Symbol for Advertising In communicating, advertisers have a thought to share with their audiences. The exact thought or message can only be shared if oneness of thought is achieved. The difficulty is that thought cannot simply be picked up and placed in another person s head. Thus, a communicator must select some symbols or sign that both sender and receiver can understand the same thing. Businesses, groups and individuals use trademarks, logos and symbols to generate brand awareness in public forums. It will easier for people to recognize a product, business or individual by simply associating them with their trademark. Sign, symbols, and Logos are a graphic mark or emblem commonly used by commercial enterprises, organizations and†¦show more content†¦Chandler writes, Texts are full of indeterminacies which require the reader s active interpretation. We must draw not only on our knowledge of language, but on our knowledge of the world. Thus, readers of advertisements bring with them a surface knowledge of the language as well as a set of preconceived ideas about how to relate the ad to them. Advertising work on a variety of different levels including, but not limited to sign typology, paradigmatic meaning, psychological appeals, emotion, roles, values/beliefs, and knowledge. The impact of an advertisement comes from the interplay between these various aspects of make-up and the reader s own notions about them and the world. For example, the stamen â€Å"Test Your Faith in Nike advertisement, the readers find themselves thrust into the schema of religious worship. Not only must the viewer literally look up to the runner, but also they receive the imperative to Test your faith. The runner pictured appears in the midst of a run and rests easy in the knowledge of his own god-like attention to fitness. Likewise, the runner has no identity beyond his role in the ad. We cannot see his face but it giving him an added element of the unknown divine. People feel cowed looking from a subordinate position at the figure of the runner in his element. The text implies a direct connection between exercising and religiousShow MoreRelatedEffects Of Advertising Essay1249 Words   |  5 Pagesin a world where we contribute to the prominence of advertising; however, the effects upon us are unknown. Advertising can be seen in the majority of the world, it has gotten to the point in which people become almost completely oblivious to them. People see advertisement in stores, in billboards, television, and even their homes. It has come to the point where people believe they are not affected by these ads but that is not the case. Advertising has various effects on the world such a s educatingRead MoreThe Effects, Real Life Implications, And Ethics Of Emotional Branding1552 Words   |  7 Pagesimages used within advertising efforts, to the point where the product and brand become emblematic of the ideological value. For example, Harris Farm Markets demonstrates environmental values, or Disney World being emblematic of family values. Emotional branding can create a sense of stability and continuity for consumers through the extensive use of themes and symbols within their advertisements. Themes are representative of the concept of an advertisement, and the use of symbols is demonstrativeRead MoreAnalysis Of An Advertisement On Advertising1073 Words   |  5 Pagesads. Because there are too many ads and they may make people feel bored and unhappy. Some ads can be confusing and misleading; some unsuccessful ads will lead audiences to buy something they don t like at all. However, good advertising leads to success while bad advertising can mean failure. The commercial advertise of Pepsi starts with a white boy knocking at the door of a monetary in Shaolin Temple in China. An old monk opened the door, and welcomed a white boy in a monetary. The old BuddhistRead More Advertisers Sell Images Not Products Essay1207 Words   |  5 Pages The definition of advertising is outdated. It was previously, to endorse a product and praise goodness to induce the public to buy. They are now brainwashing consumers to buy their products using images to sell the product. The advertiser’s aim is to make the product look as good as it can through an attractive image. There are statistics, which I obtained from a Dolly Magazine, 16th May 2000, which proves that one out of four people in Australia buy a product because of the image shown in the advertismentRead MoreThe Power Of Advertising Advertisements1414 Words   |  6 PagesThe Power of Advertising Advertisements, in the 21st century, are an ever-present medium of influence in our day-to-day lives. This notoriously ubiquitous form of publicity has become so intricately woven into our cultural and societal presence that we have learned to absorb the messages put forth by advertisements, often without any question as to their credibility. We are constantly being exposed to manipulated images of reality within advertisements, which glorify popular ideologies and buildRead MoreEssay on Chicken of the Seas917 Words   |  4 PagesEvaluation – Consumers will have in mind an evoke set of brands that they intend to purchase after engaging the above information search. Certain brands of canned tuna will also form part of the consideration set if there is substantial reminder advertising. Due to a perceived lack of product differentiation in general, the most common form of evaluation criteria are price and promotion where brands may be evaluated favorably on the basis of the be st promotion and/or lowest price. Consumers who areRead MoreDo You Ever Watch The Super Bowl For Its Commercials?783 Words   |  4 Pagesits advertisement? If the answer is yes, then you might have been a victim of today’s marketers. Jean Kilbourne, the author of â€Å"Killing us Softly† stated in one of her lectures, â€Å"The influence of advertising is quick, cumulative and for the most part, subconscious, ads sell more products.† â€Å"Advertising has become much more widespread, powerful, and sophisticated.† According to Jean Kilbourne, â€Å"babies at six months can recognize corporate logos, and that is the age at which marketers are now startingRead MoreEco-Label1336 Words   |  6 Pagesto determine the impact of consumer behavior through the eco-label products of marketing. Methodology – This paper reviews consumer behavior and advertising to identify how consumers are persuaded to greener product label. The information are collected through journal reading, and searching from website. Keywords – Consumer behavior, green advertising, environmental Paper type – Conceptual paper Introduction Eco-labeling schemes provide consumers with information about the environmental qualityRead MoreEssay on Advertisings Subliminal Message985 Words   |  4 Pagesreasoning is used a lot in today’s advertising to influence people in society’s thinking, social atmospheres, and outlooks. The vessels used to reach these unknowing test subjects are viewers are promoted through media networks, or popular culture icons. Advertisements! By marketing the same advertisements encountered daily by people. A day to day interactions the viewer become the source through which fallacious reasoning can advertise its message. In advertising the reasoning’s message can justRead MoreAdvertising Is A Multi Billion Dollar Industry1631 Words   |  7 PagesThey often use manipulating schemes, get into people psychotically in order to sell their products. Advertising is a multi-billion dollar industry and the advertising’s study was created so that they can attract the audience ’s attention. There is always an image or a symbol on an advertisement that is able to attract consumers’ attention and shift their interest to appeals and desires. An advertising is able to travel beyond its expectations through the audience’s mind by using a simple piece of paper

Wednesday, May 6, 2020

Thailand and Hong Kong Religious Differences Free Essays

Compare the religion in Thai and Hong Kong Introduction Religion is a way to review the cultural system of a country, it relates humanity to spirituality. Hong Kong and Thailand have a distinct history background, which interpret the big difference in daily cultural practices. This essay aims to provide a brief introduction of the religion in Thailand and Hong Kong and compares their differences and similarities. We will write a custom essay sample on Thailand and Hong Kong Religious Differences or any similar topic only for you Order Now It will start from the history background and general information to the details of religious activities. General In Hong Kong, people are protected by the Basic Law, they have the religious freedom. There is a wide variety of religious groups such as Buddhism, Taoism, Christianity, Islam and so on. With 150 years of rule as a separate British colony, although most Hong Kong people are ethnically Chinese, Hong Kong has a unique local identity. Elements of traditional Chinese culture combining western in? uences have shaped Hong Kong as a city with mixed culture. Apart from the Chinese and British cultural in? uences, Hong Kong is a free trade port with people from different countries staying there which have a large variety of religion beliefs and ways of thought. According to a Gullup poll in 2010, 64% of Hong Kong residents are either agnostic or indifferent towards religion. Buddhism and Taoism are the major religious with more than 1 million Buddhists and about 1 million Taoists. The second large religious group is Christianity, it has been in Hong Kong since 1841. There are about 843,000 Christians in Hong Kong, most of them are Protestant or Roman Catholic. Temples and churches are omnipresent and ubiquitous on the streets, few of them have been there for more than 700 years ago. Although Hong Kong is literally no religion background, there are some public holidays related to religious festivals such as Christmas, Easter and Buddha’s Birthday. Adherents hold special celebration or ceremonies on these occasions. Those major religious bodies have established schools, hospitals and provides social welfare facilities. Theomania is rare in Hong Kong, religion con? ict has never occurred so far. In Thailand, Buddhism has long been it national religion, about 95% of Thais are Buddhists of the Theravada tradition. In fact, there is no of? ial state religion in the Thai constitution, people are guaranteed to have religious freedom. However, Buddhism has spread widely in Thailand since 3rd century BC, it led the Buddha’s teachings becoming very famous. There is no of? cial state religion in the Thai constitution, which guarantees religious freedom for all Thai citizens, though the king is required by law to be Buddhist. According to the last census (2000) 94. 6% of Thais are Buddhists of the Theravada tradition. Muslims are the second largest religious group in Thailand at 4. 6%. There are more than 600 temples in the HKSAR. [5] The history of some of these temples can be traced back to more than 700 years ago, while some others have been built in recent years. Notable temples include the Wong Tai Sin Temple located in the Wong Tai Sin District in Kowloon. This popular temple is dedicated to the Taoist deity, Wong Tai Sin. Besides that, the Chi Lin Nunnery in Diamond Hill is a group of temple structures in the Tang Dynasty’s architectural style. It is now open to the public following the completion of its redevelopment in 2000. How to cite Thailand and Hong Kong Religious Differences, Essay examples

Sunday, May 3, 2020

Valuing Patents Commercialization Toward -Myassignmenthelp.Com

Question: Discuss About The Valuing Patents Commercialization Toward? Answer: Introduction Gap analysis, in the words of management literature, is a comparison between the actual performances of the company with the potential or desired performance. The ability of any organization to use its resources, investments in capitals, and technology in the best way possible determines compliance between desired and actual performance. if any company does not utilizes the above mentioned resources in a proper way, a gap between desired and actual performance is found and analysis of such gap is known as Gap Analysis (van Ittersum et al., 2013). This assignment is going to describe the gaps found in the nationally recognized universities help desk facility and their capabilities. Current state of organization The university is state recognized and therefore, it has a large pool of students registering every year for different courses. The college help desk runs 24X7 and has a multiple IT desk for helping different students. The help desk collects reports and records data of each student and their complaint however, they use obsolete mechanism to store the data such as emails or call volumes (Performance Gap Analysis, 2018). The organization administration completely depends on Microsoft office service for the conduction of their daily official works. Students are utilized in rotational shifts and the help desk authority is not trained in their work. However, the other departments of the organization are performing well and hence; gap analysis was performed based on help desk and its capabilities (Czegel, 2015). Desired state of the organization A committee namely help desk committee was set up in the leadership of the director of communication and technology and the purpose of this committee was to set up gap analysis and understand the desired state of the organization. As the organization was serving a diverse pool of students, it is the responsibility of the organization to provide the students with a premier educational and research institution environment. The desired state of the organization is lowered and controlled risk and budget of the helpdesk, higher focus on the research and development section and implementing advanced technology in the institute to make historic changes (Performance Gap Analysis, 2018). Existing performance deficiencies To find out the existing gap in the organization, the help desk committee visited four centers in the organization, such as College of Engineering, administrative computing service, network operations centre and network and client services. The gap, which was identified by the help desk committee, represents opportunities for the university to lower the operational costs and to improving the service and productivity. The gaps were lack of expertise in the help desk, lack of management data reporting, multiple Tier 1 help desk, very weak Asset Management and Limited tools or technology used in the research and development (Mineraud et al., 2016). Evaluation of the existing resources The organization has the capability to mend the gaps thorough the usage of its existing resources. The organization can finish the help desk related problems by responding to the problems through program driven responses. The organization has primitive machineries in the call-networking unit, which is in reactive mode. Changing this department into proactive mode can help to change the image of the department. The organization can use remote diagnostic and monitoring tools to temporarily fasten the service, as technological changes need research and development (Performance Gap Analysis, 2018). Alternatives that are available to eliminate the gap To mend the gap present in the data reporting management, the committee recommended establishing key performance indicators to align the business objectives and the expectations of students. These KPIs were established to measure the current performance organization against the best service. As the students had multiple numbers of options while having an IT related issue, the committee recommended setting up three different level of support that is tier 1, tier 2 and tier 3. This would help students to share their problems while seeking assistance from the help desk (McAfee, Brynjolfsson Davenport, 2012). To combat with the third problem that is the lack of help desk expertise, committee recommended training programs and skill improvement program. To mend the lack of technology in the research and development program, self-planning and self-learning opportunities were created. Performance management strategies There are different performance management strategies available for the university. The first strategy was to improve the helpdesk system by providing training to the employees. This is important as without expertise in related field, they wound not be able to fulfill student requirement. For example, Google is a multinational organization that provided training to its employees to mend the gaps present in the organization performance. Further dividing the help desk related problems in three tiers will help students to identify the level of their problem and associated department to seek help. The organization can seek sponsorship from government or private organizations for research and development as it can pull multinational students into the institution, which can provide revenue for the technological changes (Cummings Worley, 2014). Furthermore, the organization can increase the level of automation to decrease the expertise related problem in the organization. Substantial rationale The university is nationally recognized and the number of students associated with it is form different regions of the country. Therefore, the helpdesk system and capability should be compact and punctual. However, as per the gap analysis, there are lack of technology, expertise, training and understanding of the level of problem. Furthermore the organization uses obsolete databases to store its information, that is the prime reason if the loss of data. Therefore, the recommendations provided in the assignment are correct and compact to change the future implications of the help desk department of the organization. The University of Tampa did such changes in its help desk changes to ame3nd the financial loss and therefore, these recommendations are rationally correct (Sanberg et al., 2014). Conclusion Finally, it can be said that for any organization, understanding its gaps are of big importance as it can help the employees and the authorities to understand the level of hard work and technology required to achieve success. This assignment completed the gap analysis of a nationally recognized university and found several gaps in the help desk and its capabilities. Further, a committee was developed to find the gaps and recommend possible changes that can change the loss of the university in profits. The assignment also provided the performance management strategies and then provided rationale for it. This gap analysis helped the organization to find out the mistakes within the organization and a way to change those mistakes. References Cummings, T. G., Worley, C. G. (2014).Organization development and change, 10th Edn, pp: 256-279, Cengage learning. https://books.google.co.in/books?hl=enlr=id=IuXKAgAAQBAJoi=fndpg=PP1dq=How+sponsorship+can+change+the+organization+ots=WMMycRAhpisig=zfNmSP0R6g5ewYkd9LDXRiDuhjU#v=onepageq=How%20sponsorship%20can%20change%20the%20organizationf=false Czegel, B. (2015).Help desk practitioner's handbook, 1st Edn, pp. 12-34, John Wiley Sons. https://books.google.co.in/books?hl=enlr=id=iJehCQAAQBAJoi=fndpg=PT14dq=why+help+desk+should+work+properly+ots=-WQKJPighssig=mdLMNr5XFtGuIRJUTv_ZSWULqlU#v=onepageq=why%20help%20desk%20should%20work%20properlyf=false McAfee, A., Brynjolfsson, E., Davenport, T. H. (2012). Big data: the management revolution.Harvard business review,90(10), 60-68. Mineraud, J., Mazhelis, O., Su, X., Tarkoma, S. (2016). A gap analysis of Internet-of-Things platforms.Computer Communications,89, 5-16. Performance Gap Analysis. (2018).Wayback Machine.Web.archive.org. Retrieved from https://web.archive.org/web/20110124155440/https://www.p4performance.com/ITHelpDeskCaseStudy.pdf Sanberg, P. R., Gharib, M., Harker, P. T., Kaler, E. W., Marchase, R. B., Sands, T. D., ... Sarkar, S. (2014). Changing the academic culture: Valuing patents and commercialization toward tenure and career advancement.Proceedings of the National Academy of Sciences,111(18), 6542-6547. Van Ittersum, M. K., Cassman, K. G., Grassini, P., Wolf, J., Tittonell, P., Hochman, Z. (2013). Yield gap analysis with local to global relevancea review.Field Crops Research,143, 4-17.